For the past 15 years, employee engagement has dominated the internal communication agenda. But even its biggest advocates, like the U.K.’s Engage for Success, admit there is a long way to go in achieving what it considers a desirable degree of “engagement.” (Gallup, which claims its Q12 survey is the definitive tool for measuring engagement, …More
Innovators in organizational communication offer stories, analysis and advice on planning and applying best practices.
Managers and team leaders have become communication orphans in unbalanced communication strategies aimed at the technology/social-media revolution continuing to unfold in our organizations. Here’s why that omission is a serious loss: The research constantly shows first-line and middle managers as highly influential with impressive trust levels among employees. They are crucial influencers in whether people …More
Managers and team leaders are critical influencers in companies—for good or for bad. The challenge facing communication professionals is to determine how best to make them a vital part of our internal (and external) communication strategies. Here are two examples of companies that are taking on this challenge—with positive results. Hallmark makes information-sharing the “expected …More